Writing Proposals

• Overview
  • Understanding of requirements, the Ask.
• Address the criteria.
• Add prior Use Cases
• Win Themes
• Structuring Proposals
  • Structured towards an evaluation criteria
  • e.g. Personel rates extracted into a separate pricing schedule.
• Add Capability
• Risks
  • Project Risks
  • It's ok, to highlight project risks with the intent to educate a client, and highlight potential obligations.
• Assumptions
  • Project Assumptions
  • It's ok, to highlight project assumptions with the intent to educate a client, and highlight potential obligations.
• Client Furnished Materials
• Uplift readability
  • Wording
  • Grammar
  • Images
• Legal
  • e.g. will assist with vs. will deliver